custom shirt cost

How Much Do Custom Shirts Cost? 2026 Prices for 1, 12, 50 and 500 Shirts, and What Moves the Number

By Wearlie · · Updated · 6 min read

Real 2026 custom shirt prices by quantity for print on demand, local screen printers and online bulk printers, what each line item costs (blank, print, setup, extra positions, shipping), when each option is cheapest, and how to avoid the four fees people don't see coming.

Custom tee $35.85Ready-made from $19.99Printed in 5–7 working daysFree worldwide shippingNo minimum

A burger eating fries printed on a cap, used to illustrate custom apparel pricing

A burger eating fries printed on a cap, used to illustrate custom apparel pricing

One custom t-shirt costs $25–40 delivered in 2026. Fifty identical shirts cost $9–15 each from a screen printer. Everything in between depends on three things: how many you want, whether they are identical, and how many print positions and colours the design needs. This guide gives the real numbers by quantity and method, breaks the price into its parts, and tells you which option is cheapest for your particular order.

Key takeaways
1 shirt $25–40 online on demand; $35–60 at a local shop after setup
12 shirts, identical $14–22 each screen-printed; $25–40 each on demand
50 shirts, identical $9–15 each screen-printed
Break-even Screen printing beats on demand from roughly 15–20 identical shirts
Biggest hidden costs Setup fees per colour, second print position, shipping on small orders
Wearlie $36 tee, $38 sweatshirt, $48 hoodie, $29 cap, delivered, no minimum, any size

Price by quantity and method

Standard unisex cotton tee, one-position full-colour front print, delivered within the US. UK and Australian prices track these closely in local currency.

Quantity Print on demand (DTG/DTF) Local screen printer Online bulk printer Cheapest
1 $25–40 $35–60 Not offered On demand
5 $25–40 each $22–32 each $20–30 each On demand if sizes/designs vary; otherwise bulk
12 $25–40 each $14–22 each $15–22 each Screen print
24 $25–40 each $11–18 each $12–18 each Screen print
50 $25–40 each $9–15 each $10–15 each Screen print
100 $25–40 each $7–12 each $8–13 each Screen print
500 $25–40 each $5–9 each $6–10 each Screen print; get three quotes

The on-demand column is flat because each shirt is printed individually; there is no economy of scale and no penalty for mixing sizes, colours or designs. The screen-print column falls because a $20–40 setup fee per ink colour is spread across more shirts and the blank is bought at wholesale.

What is inside the price

Line item Typical cost Notes
Blank shirt $3–12 wholesale Basic cotton tee $3–5; ring-spun soft tee $6–9; premium or heavyweight $10–14
Printing, DTG/DTF $6–12 per position Flat per shirt regardless of colours
Printing, screen $1–4 per position per shirt Plus setup per colour
Setup / screen fee $20–40 per colour Charged once per design per colour; many shops waive above 50 pieces
Second print position $3–8 per shirt Back, sleeve or nape
Shipping $5–10 for one shirt; $0.50–2 per shirt in bulk The single biggest reason one shirt costs $30
Design work $0–150 Free with an AI designer; $50–150 for a human designer's simple graphic
Rush +25–50% Local shops only; on demand cannot be rushed

Tap any idea to see it on a tee — $35.85, free shipping

Price by garment

Garment One, on demand, delivered 24, screen-printed, each
Basic cotton tee $25–32 $11–15
Soft ring-spun tee $30–40 $14–18
Tank top $26–34 $12–16
Long-sleeve tee $32–42 $16–20
Crewneck sweatshirt $36–48 $22–30
Pullover hoodie $45–58 $27–35
Zip hoodie $50–65 $32–40
Cap (printed) $25–32 $14–20 (embroidered, 24+)
Polo $35–45 $20–28

The four fees people don't see coming

  1. Setup per colour. A four-colour logo at a screen printer is four screens: $80–160 before a single shirt is printed. Simplify the design to one or two colours, or use DTG where colours are free.
  2. The back print. Names on the back of a team set add $3–8 per shirt. Ask for the price with and without.
  3. Size upcharges. Many bulk printers add $2–4 for 2XL and above. On demand typically charges every size the same.
  4. Shipping on small orders. A $22 shirt plus $8 shipping is a $30 shirt. Compare delivered prices, not list prices.

Which option is cheapest for you

Your order Cheapest route Why
1–10 shirts, any mix Print on demand No setup, no minimum, every size the same price
10–20 shirts, different names or colours Print on demand Screen printing charges setup per variation
15–100 identical shirts, one or two colours Local screen printer Setup spread thin; wholesale blanks
100+ identical shirts Online bulk printer or local, three quotes Volume pricing; compare delivered totals
Full-colour photo or illustration, any quantity under 50 DTG or DTF, on demand Screen printing full colour needs many screens
Needed this week Local shop, rush fee On demand takes two to four weeks

Tap any idea to see it on a tee — $35.85, free shipping

Worked examples

Scenario Best route Total
One birthday shirt with a cartoon On demand $36
Bachelorette set of 8, each with a different title, 5 sizes On demand $288
Rec league, 16 identical shirts, one-colour logo front, numbers back Local screen print $16 × $17 = $272 plus $60 setup = $332
Company event, 120 identical shirts, two-colour logo Bulk printer $120 × $10 = $1,200, setup often waived
Family reunion, 30 shirts, same design, 3 generations of sizes Either; on demand if 2XL+ upcharges apply locally $1,080 on demand vs about $500–650 local

How to pay less without a worse shirt

  • Order one first. A $36 on-demand sample de-risks a $1,000 bulk order and shows you the real colours.
  • Cut ink colours. Every colour removed from a screen-printed design saves $20–40 setup plus about $1 per shirt.
  • Skip the back print unless the shirt is unreadable without it.
  • Choose the standard blank. The premium tee costs $5 more and most wearers cannot tell.
  • Consolidate delivery. On small on-demand orders, ship to one address rather than five.

What Wearlie charges

A custom t-shirt is $35.85, a sweatshirt $37.85, a hoodie $47.85 and a cap $28.85, all delivered free to the US, UK and Australia, with no minimum, no setup fee, no size upcharge and the design generated for free from a one-sentence description in the designer. That places it in the on-demand column above, which is the right column for orders under about fifteen shirts or for any order where sizes, names or designs vary. For fifty identical shirts, use a screen printer; see how to choose a supplier.

Frequently asked questions

How much does it cost to make one custom shirt?

$25–40 delivered from a print-on-demand service. A local shop will do one for $35–60 because of setup fees.

Why are custom shirts so expensive for small orders?

Shipping and setup are fixed costs. On one shirt they are half the price; on fifty they nearly vanish.

Is it cheaper to print shirts locally or online?

Online on demand below about 15 shirts or for mixed orders; a local screen printer above that for identical shirts.

Do bigger sizes cost more?

Often at bulk printers ($2–4 for 2XL+). Usually not with print on demand.

How much does a custom hoodie cost?

$45–58 for one on demand; $27–35 each at 24 from a screen printer. Full breakdown in the custom hoodies guide.

Try: Skip the back print unless the ... See it on a tee
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